You’ll be scored based on the following key areas:
Goals
Do you have clear, measurable marketing goals that align with your business objectives?
Revenue
Is your strategy focused on the offers and services that actually drive profit?
Do you have a budget?
Opportunities
Have you identified your best areas for growth based on visibility, efficiency, and differentiation?
What Assets
Are your marketing tools and tactics in place and ready to support your strategy?
Timelines
Do you have a clear, phased roadmap that guides your marketing execution?
Hurdles
Have you accounted for the internal and external blockers that could derail your progress?
How it works
This scorecard was designed to be easy, yet effective in identifying areas of improvement with your marketing strategy.
Answer 18 questions
These questions help us to identify your key strengths and weaknesses for more accurate results.
Receive your results
Once you have finished, your answers are then pumped through the GROWTH Marketing Strategy Framework to produce a final score.
Action steps
Based on your score we will provide practical next steps for you to take to start optimizing your marketing for bottom line growth.
